Cathrynne Yeong
Copywriter, Translator
10 years of experience working in the marketing industry, from organizing corporate events to copywriting and curating website contents. I have a gift for words and I enjoy creating stories.
PROJECTS
SME Business
Thank you speech for awards presentation
A thank you speech given by a Malaysian Dato at a prize presentation evening.
imunews.imu.edu.my
Tremendous Student and Peer Support Attributed to Outstanding Clinical Instructor Award 2017
Interview article with IMU alumnus
Dolphin Applications Sdn. Bhd.
Revamp of marketing collaterals
The company had outdated marketing collaterals. This was one of the samples for a revamp in the collaterals
Dolphin Applications Sdn. Bhd.
Revamp of marketing collaterals
The company had outdated marketing collaterals. This was one of the samples for a revamp in the collaterals
Dolphin Applications Sdn. Bhd.
Revamp of marketing collaterals
The company had outdated marketing collaterals. This was one of the samples for a revamp in the collaterals
IMU Alumni
Infographic for Alumni data
IMU Alumni needed to present its alumni data visually. Created this infographic to present a large amount of data to the Board of Directors
Leisure Travel Magazine
Website Content Creation
A-Zones events was a startup company back in 2009 and was looking at building its website with relevant contents. This is the content on the services offered by the company that went on to the website. Unfortunately, the company has closed to-date.
casimir morreau
Credit Card Sales copy
Standard Chartered Bank was launching a new credit card. This is the letter to potential customers on the benefits of the card.
Leisure Travel Magazine
Translation of a trip to Bali
Translation of a travel log to Bali, from Mandarin to English.
IMU Cares
Translation of Cataract Brochure
IMU Cares needed someone who could translate a brochure on cataract. The brochure is aimed at shedding light on how a cataract is formed and the procedures involved to remove the cataract. Translation from English to Mandarin
imunews.imu.edu.my
Story of a Pharmacist with non-Hodgkin Lymphoma
This is a long-form story created through an interview with a blind pharmacist.
imunews.imu.edu.my
IMU’s Largest Alumni Homecoming to Date
This is a long-form article documenting an inaugural event.
imunews.imu.edu.my
IMU Alumnus’ Passion Led Him to Help East Malaysians with NGOs
This is a long-form story from an interview with an inspiring doctor.
Aidvertising Plus
Translation of a news flash (English to Chinese)
This is a news flash script. Translation from English to Chinese
Nutriplus Eggs
Translation of video script (English to Chinese)
This is a video script that needed to be translated from English to Chinese on how Nutriplus Eggs are better than its competitors.